BFSI · Managed Services
Go Digit: Running Digital Operations for a High-Growth Insurer
Go Digit’s digital platforms are its storefront — quotes, policies and claims all happen online. Running that estate at insurance-grade reliability while shipping constant change is a full-time discipline, not a side job for the product team.
24×7
monitoring and incident coverage
SLA
backed response across severity tiers
2 wk
sprint cadence for enhancements
01
The Challenge
Digital-first insurers face an operational squeeze: the same platform that must never go down during a claims surge must also change weekly — new products, pricing updates, campaign landing pages, regulatory content. Handled by the same in-house team, one of the two always suffers: either releases slow to protect stability, or stability erodes under release pressure. Go Digit needed both, permanently.
02
The Solution
DWAO runs the estate under a run-and-operate model: a named team accountable for the platform's health, working to defined SLAs. Proactive monitoring and health checks catch degradation before customers do; releases move through a managed pipeline with regression testing, so business teams ship changes without gambling uptime; and an enhancement backlog is delivered in steady sprints alongside operations — the platform improves while it runs. Incident response operates with clear severity tiers and escalation paths, including into the underlying platform vendors when needed.
03
The Results
The operational squeeze is gone: platform stability and release velocity stopped competing, because each has an owner. Business teams request changes and see them ship on a predictable cadence; incidents are caught and resolved inside SLA windows, most before any customer impact; and the internal team spends its time on product, not firefighting. The engagement runs as a standing operation — quarterly reviews steer the enhancement roadmap against business priorities.
- Managed Services
- Proactive Monitoring
- Release Management
- Regression Testing
- SLA Operations
More client work
Related case studies
BFSI · Adobe Campaign
Tata AIA: 4x Lead Growth with Adobe Campaign
Tata AIA needed omnichannel customer communication at insurance scale — coordinated across email, SMS, WhatsApp, web push and the call center, not fired channel by channel.
BFSI · Adobe Analytics, Adobe Target
Reliance Mutual Fund: 95%+ Data Accuracy and a 100x Testing Culture
Mid-rebuild of its digital platform, Reliance Mutual Fund couldn’t trust its own funnel data — the AJAX-heavy site defeated conventional tracking, and there was no optimization roadmap to guide the new build.
BFSI · Analytics Engineering, BigQuery
Max Life Insurance: 97% Analytics-to-CRM Data Accuracy with BigQuery
Max Life’s digital analytics and its CRM disagreed about the same customers — and reporting quotas made investigating the gap nearly impossible. Nobody could say which numbers to trust.
Want results like these?
Tell us where you are and what you're trying to achieve. A certified consultant from DWAO will come back with a practical next step — not a sales pitch.
- Adobe Gold Partner with certified specialists
- Response within one business day
- Delivery teams across five countries
Thank you — we've got it.
An Adobe-certified consultant will reply within one business day.